Engage Groups allow you to segment your supporter records and divide them into distinct units. For example, you may need a Group of all supporters who have signed up to receive your newsletter that automatically updates whenever someone submits your Sign-up Form, or you may need to suppress a group of employees from receiving your fall appeal email.
Find Your Custom Groups
To find your previously created custom segments:
- Click the Supporters tab. By default, you'll open the Supporters tab.
- Click the Groups tab.
- Below the Groups Insight interactive graph, select the Custom tab to see a list of your custom groups.
To find specific groups, type the name in the search bar near the center of the page.
Make a New Group
Click the Make a New Custom Group button in the upper right hand corner of the Groups Dashboard.
The first step is to give the group an internal reference name. Under the Set Up Your Group tab, you're given two fields. The Name field is required, but the Description isn't. The name will help you search for and select groups when using them in your account.
There are two types of groups:
- Dynamic groups populate every 24 hours with supporters matching an attached Supporter Query.
- Static groups include only supporters that you add or remove manually.
The next step is to determine who will automatically be placed in this group based on the rule sets you create. Ensure that Dynamic Group is selected. Click the Next: Groups Rules button to create your first rule set.
Define Group Rules
You're now at the Select Supporters section. This is where you will use Boolean operators to automate which groups supporters go to based on specific data. You can also manually "hard-code" individual supporters to include or exclude. You'll first see where you'll create your group's rules.
These are the rules that will determine who is included in your group. You must create at least one rule. If you are unfamiliar with Boolean operators, please work through a tutorial on Boolean operators.
- Click the Please select one drop down control, and select the value that you want to use for the rule. Options will appear for the option that you selected.
- Complete the options for the rule that you selected.
- If necessary, change the And control to Or.
- To add additional rules, click New Rule. Create a new rule and repeat the process as many times as necessary to get the results that you want.
Add these specific supporters
In addition to adding supporters automatically, you can manually assign supporters who may not meet your automatic conditions but should still be in the group. Just type some search parameters, such as a first name or email address, to find the supporter and click the + button next to them.
Once added you will see the list of supporters manually added below the search box.
Don't add these supporters
In addition to manually adding supporters, you can also manually preclude them. This means even if they match the automatic conditions you set up, they won’t be added to the group.
Note: Whenever supporters are added to segments, either automatically or by you, you may not see the addition instantaneously. There is a nightly batch process that runs on the servers which will place supporter records in their appropriate groups.
Review Your Group
Once you're done adding rules and including and excluding users, click Next: View Group Supporters. The Your Group tab will open. It features a list of all of the individuals in the group that you created.
If you aren't seeing the results that you expected, click Back: Group Rules, and rework your Boolean rules until you get the results that you want.
When you have the results that you want, click Save Group.