In This Article:

    Connect Social Media Accounts

    In This Article:

      Recent software changes are highlighted in red.

      To communicate with your supporters via Social Posts, you will need to link your social media account(s) (for example, Facebook and LinkedIn) to Salsa Engage. To do this, you must be an admin for the page(s) that you want to link, and the pages must not be private. You can link multiple accounts of each type to your account, and you will be able to decide which to use when sharing content through social media channels.

      What's the difference between a Facebook Profile and a Facebook Page?

      • A Facebook Profile is a personal account on Facebook. When you sign up for Facebook you get a Profile. This is a place where you can add friends and family members, communicate on a personal level, and share photos, videos, and life updates. Everyone who joins Facebook gets a Profile, and you can only ever have one under your name.
      • A Facebook Page is a business account that represents a company or organization. A Facebook page allows businesses to promote specials and contests to followers who have engaged with their page by “liking” it. Having a Page also allows businesses to use Facebook advertisements. There is no limit to the number of Pages you can manage.

        NOTE: It is highly recommended that Facebook pages and ads run through a Facebook Business Manager account. Due to Facebook terms of service changes recently, Engage cannot post to personal accounts. Pages belonging to personal accounts are unaffected. Make sure that you have "Administrator" access to that Business Manager account.
      1. Log in to Salsa Engage.
      2. Click the Social tab to the left of the Salsa Engage window, and then select the Accounts tab.
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      3. To add a new account, click Connect a social media account, and then select the channel that you want to link to Salsa Engage. The Connect [Social Channel] window opens.

        Note: To use Salsa Engage support for Facebook Lead Ads, you will need to add a Facebook Ads account. Click here for more information about Salsa Engage support for Lead Ads.
      4. Facebook only - If you are using Facebook, determine what you want to use the account for.
        1. If your organization runs its Facebook pages and ads through a Facebook Business Manager account, you'll want to be sure that you have "Administrator" access to that Business Manager account. 
        2. After selecting the "Facebook" option when attaching the account, a pop up will open, asking you to select an option: Post to a Page, Manage Lead Ads, or Upload Custom Audiences.
        3. Select an option.
        4. Click Next. Salsa Engage will display all Facebook accounts or pages (for the selected option) to which it has access. (This will include regular pages, Business Manager accounts, and pages owned by your Business Manager Accounts.) Choose the page or account that you want to use.
      5. Follow the prompts to complete the process. Your social media accounts will be synced with Salsa Engage and you will be able to post to Social.

      Note: Salsa Engage will not connect any Facebook page that has a private profile.

      Reauthorize an Account

      There may be times when, due to changes to Facebook's platform, you may have to reauthorize your account. All available accounts are listed on the Accounts tab, and Accounts that need to be reauthorized display a warning icon 2018-04-19_1416.png in the Account/Page column of the table.

      1. Click the Social tab to the left of the Salsa Engage window, and then select the Accounts tab.
      2. In the table of accounts, find the account that you want to reauthorize, and click it. There will be a red reauthorization header in the About this account tab.
      3. Click the Re-authorize button and follow the prompts. Once reauthorized, the account will be available elsewhere in Salsa Engage.

      Modify an Account

      Modify an account that is already linked in Salsa Engage, click the account row in the table of linked accounts. The information is used for reference within Salsa Engage and won’t be seen publicly.

      Delete an Account

      To delete an account, click the checkbox next to the account, and then click the Delete Account button.

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